Introduction to Business Management 12e

Introduction to Business Management 12e Editors: S Rudansky-Kloppers, B Erasmus and J Strydom Authors: H Badenhorst-Weiss, P Bester, T Botha, M Cant, O Cilliers, A Davis, J Geldenhuys, M Jansen van Rensburg, L Kruger, R Machado, J Marx, R Mpofu, I... More

Introduction to Business Management 12e Editors: S Rudansky-Kloppers, B Erasmus and J Strydom Authors: H Badenhorst-Weiss, P Bester, T Botha, M Cant, O Cilliers, A Davis, J Geldenhuys, M Jansen van Rensburg, L Kruger, R Machado, J Marx, R Mpofu, I Potgieter, R Reeler, R Steenkamp and P Venter Introduction to Business Management 12e is a market-leading textbook which is used widely at both universities and universities of technology. It is an introductory level text which provides a contextual framework of the business environment and topical themes before delving into the management functions in more detail. It also offers a broad overview of the main principles of the business functions, namely operations management, human resource management, marketing management, financial management and purchasing and supply management. The new edition takes into account the changed business environment, including the advances in technology, the impact of Covid, the changing nature of work, the emp Less