The science behind Press Release Writing
How to write a press release and my experience with Press Release Magic.
Press releases are a great way to put your name out there. A cheap and an effective method that
has time and time again proved itself and its...
More
The science behind Press Release Writing
How to write a press release and my experience with Press Release Magic.
Press releases are a great way to put your name out there. A cheap and an effective method that
has time and time again proved itself and its worth. In this write up, I will explain to you how to
write an immaculate PR to generate curiosity among the readers, and finally my personal
experience.
A press release should be concise, precise and attention grabbing. Think of a TV advert such as
the Mac Vs PC. The “cool” Macintosh guy never explains his features or why it’s better, all he
does is insult the PC guy. This intrigues the viewer, as to why is the Mac cooler out of the two?
And then they search it on the internet and learn about Mac. The advert caught the viewer’s
attention! So how do you write a killer release? You use this guide as your Press Release
Format:
• The headline – First and foremost, this is what the reader sees instantly! If you don’t have
a catchy headlin
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