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Creativity - A.
Parenteau 1
2009
Creativity in communication
« Imaginations pays more than knowledge ».
« Our life is an intimate blend of routine &
creativity ».
Abraham Maslow
Creativity - A.
Parenteau 2
2000
How to become creative
• Think or say...
More
1
Creativity - A.
Parenteau 1
2009
Creativity in communication
« Imaginations pays more than knowledge ».
« Our life is an intimate blend of routine &
creativity ».
Abraham Maslow
Creativity - A.
Parenteau 2
2000
How to become creative
• Think or say “strictly anything”, at random, is already to
be creative.
• Creativity never rises from nothing.
What we think we
have discovered, existed already.
But, it had not before,
drawn our attention or shown its possibilities.
• Creativity is a behaviour (attitude towards life).
A mental
capacity which must be developed & trained.
• To refuse to be creative is a deliberate choice which
counters to our true nature.
Creativity - A.
Parenteau 3
2000
Creativity killers
Creaticid is to creativity what an insectcid is to insects
• « I cannot achieve it ».
• « This cannot work ».
• « This would cost too much ».
• « This is stupid ».
• « It’s too difficult ».
• « This is not logical ».
• « There is no other way to do it properly ».
•
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