Datum Flexes its Retail Muscle with Digital Printing Services
Hatfield based company Datum Colour Print has expanded its digital printing services within the
retail sector.
Datum has a strong background in all forms of print and moved into digital print...
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Datum Flexes its Retail Muscle with Digital Printing Services
Hatfield based company Datum Colour Print has expanded its digital printing services within the
retail sector.
Datum has a strong background in all forms of print and moved into digital print early in its
evolution.
Thanks to the expertise of its technicians, the company has been able to remain at the
forefront of the digital print revolution providing its retail clients with a number of innovative
products.
Digital print is different to conventional lithographic print in that it is more economical for short
runs.
This is ideal for retail clients as it enables companies to employ spot promotions in a
particular store to boost sales without needing to order large quantities.
Colour is more also more consistent with digital print.
This is an advantage to retailers as
packaging or Point of Sale units tend to look more consistent in store.
Utilising the latest HP®
IndigoTM
3050 digital printing systems, Datum is also able
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